Territory Brand Lead Jobs in Tanzania – Dar es Salaam

Company: Onfon Microfinance Tanzania
Job Title: Territory Brand Lead
Location: Dar es Salaam, Tanzania
Employment Type: Full-Time
Job Category: Sales / Marketing / Brand Management / Microfinance
Industry: Financial Services / Microfinance
Education Level: Bachelor’s Degree
Experience Required: Marketing or Sales Experience (Added Advantage)
Compensation: Retainer + Commission-Based
Application Deadline: 29th Dec 2026

Job Overview

Onfon Microfinance Tanzania is seeking a dynamic, creative, and results-oriented Territory Brand Lead to manage and grow the company’s brand presence within an assigned territory in Dar es Salaam, Tanzania. The successful candidate will be responsible for driving customer acquisition, increasing product awareness, supervising sales activities, and promoting financial services across the assigned region.

This role is ideal for professionals with strong leadership, marketing, and sales capabilities who are passionate about financial inclusion and business growth.

Candidates exploring similar marketing and sales opportunities across East Africa may also browse search jobs in Tanzania for updated roles in marketing, brand management, and financial services.

Job Purpose

The Territory Brand Lead will be responsible for executing brand strategies, managing field sales operations, and driving customer acquisition within a defined territory. The role combines marketing leadership, sales supervision, customer relationship management, and performance reporting to ensure strong brand visibility and business growth.

Key Duties and Responsibilities (Job Description)

1. Brand Management & Marketing Execution

The Territory Brand Lead will:

• Implement marketing and brand promotion strategies within the assigned territory.
• Drive brand visibility and awareness for financial products and services.
• Execute local marketing campaigns and promotional activities.
• Ensure consistent brand messaging across all customer touchpoints.

2. Sales Team Leadership & Supervision

Responsibilities include:

• Leading and supervising the field sales team within the territory.
• Setting sales targets and monitoring team performance.
• Providing coaching, motivation, and performance feedback to sales staff.
• Ensuring achievement of sales and customer acquisition targets.

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3. Customer Acquisition & Relationship Management

The role involves:

• Identifying and recruiting new customers for microfinance products.
• Building and maintaining strong relationships with existing clients.
• Ensuring customer satisfaction and retention.
• Expanding the customer base within the assigned territory.

4. Sales Performance Monitoring & Reporting

The successful candidate will:

• Monitor daily, weekly, and monthly sales performance.
• Prepare and submit detailed performance reports.
• Analyze sales data to identify opportunities for improvement.
• Track team productivity and customer acquisition trends.

5. Cross-Department Collaboration

The Territory Brand Lead will:

• Collaborate with internal departments such as:
  • Marketing
  • Operations
  • Customer service
  • Finance
• Contribute to improving service delivery and customer experience.
• Provide field insights to support strategic decision-making.

Required Qualifications and Education

Applicants should possess:

Minimum Education Requirements

• A Bachelor’s Degree in:
  • Business Administration
  • Marketing
  • Sales and Marketing
  • Commerce
  • Economics
  • Or a related field

Added Advantage

• Certifications or training in:
  • Sales Management
  • Digital Marketing
  • Customer Relationship Management (CRM)
  • Microfinance Operations

Experience Requirements

Candidates should have:

• Experience in marketing, sales, or brand management (preferred).
• Background in financial services or microfinance is an added advantage.
• Experience in:
  • Field sales
  • Customer acquisition
  • Team supervision

Technical Skills and Competencies

The ideal candidate should demonstrate:

• Strong communication and persuasion skills
• Excellent leadership and team management abilities
• Ability to work independently and meet strict targets
• Strong sales planning and execution skills
• Basic reporting and data analysis skills
• Knowledge of financial products and microfinance services is an advantage

Soft Skills & Personal Attributes

Successful candidates should possess:

• Strong motivation and results-driven mindset
• Excellent interpersonal and negotiation skills
• High level of discipline and accountability
• Ability to work under pressure and meet deadlines
• Strong problem-solving and decision-making abilities
• Customer-focused approach

Salary and Benefits

• Compensation Structure: Retainer + Commission-Based
• Performance-based earnings with growth potential
• Opportunity to work in a fast-growing microfinance institution
• Career advancement in sales, marketing, and financial services
• Exposure to field leadership and brand management responsibilities

Training and Professional Development

Selected candidates may receive:

• Sales and field marketing training
• Brand management and customer acquisition coaching
• Leadership and team supervision development
• Financial services and microfinance product training
• Performance tracking and reporting skills enhancement

Professionals seeking broader financial services and marketing opportunities across East Africa may also visit search jobs in Rwanda for updated roles in sales, marketing, and business development.

Application Deadline

29th December 2026

Important Note

Only shortlisted candidates will be contacted for further recruitment stages.