Senior Content Strategist Job Vacancy in Dar es Salaam, Tanzania – Media & Entertainment

Job Description

Position: Senior Content Strategist

Company: MTN Group

Location: Dar es Salaam, Tanzania

Experience: 5-7 years

Education: Bachelor’s Degree in Communications, Journalism, or Marketing

Employment Type: Full-time

Industry: Media & Entertainment

Department: Corporate Communications

Vacancies: 1

Company Overview

MTN Group is a leading telecommunications and digital services provider across Africa, dedicated to connecting people and driving digital transformation. As a major player in the global market, we focus on providing innovative solutions that empower communities. We are currently expanding our media presence in East Africa to better serve our diverse customer base. This role is pivotal for our regional growth strategy, ensuring that our brand voice resonates across various digital platforms and traditional media channels. We pride ourselves on fostering a culture of innovation, inclusivity, and excellence, making us one of the top destinations for career opportunities in Tanzania.

Our mission is to lead the digital revolution in Africa by providing seamless connectivity and cutting-edge digital services. We are looking for creative minds who are passionate about storytelling and brand building to join our dynamic team in Dar es Salaam. If you are looking for meaningful employment in Tanzania, MTN offers a platform where your ideas can shape the future of communication for millions of users.

Job Overview

The Senior Content Strategist will be responsible for developing and executing comprehensive content strategies that align with MTN’s global brand identity while remaining locally relevant. You will oversee the creation of high-quality, engaging content for social media, web, and print, ensuring consistent messaging across all touchpoints. This role requires a blend of creative storytelling and analytical thinking to measure the effectiveness of content campaigns. For more information on our mission, visit tanzaniajobsearch.com.

As a key member of the communications team, you will collaborate with marketing, product, and digital teams to drive customer engagement and brand loyalty. You will be tasked with identifying emerging trends in the media landscape to keep MTN at the forefront of digital innovation. This is a high-impact role designed for a professional who thrives in a fast-paced, evolving environment.

Key Responsibilities

• Develop and implement a multi-channel content strategy that supports brand awareness and customer acquisition.
• Oversee the editorial calendar for all digital platforms, ensuring timely and relevant content delivery.
• Collaborate with graphic designers and videographers to produce visually compelling multimedia content.
• Analyze content performance metrics using advanced analytics tools to optimize engagement strategies.
• Ensure all content adheres to brand guidelines and local regulatory requirements in Tanzania.
• Manage relationships with external agencies and influencers to expand brand reach.

Required Skills

• Expertise in digital content creation, including copywriting, video scripting, and social media management.
• Strong analytical skills to interpret data and translate it into actionable content insights.
• Exceptional verbal and written communication skills in both English and Swahili.
• Proficiency in SEO best practices and content management systems (CMS).
• Ability to manage multiple projects simultaneously under tight deadlines.

Education

A minimum of a Bachelor’s degree in Communications, Journalism, Marketing, Public Relations, or a related field is required. Professional certifications in Digital Marketing or Content Strategy are highly advantageous.

Experience

Candidates must possess at least 5 years of experience in content strategy, brand management, or digital marketing, preferably within the telecommunications or media sectors. A proven track record of managing large-scale digital campaigns is essential for success in this role.

Benefits

• Competitive salary package aligned with industry standards.
• Comprehensive health and wellness insurance coverage.
• Professional development and continuous learning opportunities.
• Flexible working arrangements to support work-life balance.
• Access to cutting-edge digital tools and technologies.

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Training

• Advanced Digital Analytics training.
• Leadership and management workshops.
• Brand identity and storytelling masterclasses.

Working Environment

You will work in a vibrant, collaborative, and high-energy office environment in the heart of Dar es Salaam. Our team values diversity and encourages open communication and creative brainstorming sessions. We provide a modern workspace equipped with the latest technology to facilitate seamless collaboration across departments.

Application Process

Interested candidates should submit their updated CV and a portfolio of their best work through our official recruitment portal. Please ensure your application highlights your experience in managing large-scale digital content strategies. For more job vacancies, visit namibiajobsearch.com.

Equal Opportunity Statement

MTN Group is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment is decided on the basis of qualifications, merit, and business needs, without regard to race, religion, color, national origin, gender, sexual orientation, age, or disability status.